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Digital Marketing Certificate Course In Pune

  • Online and Offline Classes
  • Certificate of Completion
  • 100% Placement assistance
  • Industry focused curriculum
  • Timely assignments
  • Mock interviews

Master the Art of Digital Marketing: Learn Proven Strategies and Techniques to Drive Online Success. Join Now and Unlock the World of Digital Marketing

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    Learn Digital Marketing with Our Comprehensive Course

    At Felix ITs, we have created a comprehensive digital marketing training in Pune to help you bring your A-game forward by enhancing your marketing knowledge and strategy, in a limited yet enough span of time. Digital marketing is much more than launching a website, sending emails, and posting on social media, therefore; our courses are designed to train you on all spectrums of the ‘Digital Marketing World’.

    Problem solving skills

    Design Fundamentals

    Career advancement

    Industry best practices

    Course Highlight

    1. What is the salary range for professionals in the field of Digital Marketing?

    According to AmbitionBox, digital marketer salary in India ranges between ₹ 0.5 Lakhs to ₹ 9.6 Lakhs with an average annual salary of ₹ 4.9 Lakhs. The salary usually depends on a variety of factors, and going for a digital marketing course in Pune can be beneficial.   

    2. What are the different job roles and positions available for individuals trained in Digital Marketing?

    Digital Marketing offers diverse roles such as: 

    • Digital Marketing Manager 
    • Social Media Manager 
    • SEO Specialist 
    • Content Marketing Manager 
    • Email Marketing Specialist 
    • PPC (Pay-Per-Click) Manager 
    • Digital Analytics Specialist 
    • Digital Marketing Strategist 

    Each of these roles focuses on specific aspects of online marketing. By studying a digital marketing course, you can develop skills to choose the desired career. 

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    Career Opportunities

    Discover and unleash the potential of your future by exploring the plethora of exciting career opportunities available to you

    PPC (Pay-per-click) Manage

    Content Marketing Manager

    Social Media Marketing Manager

    (SEO) Manager

    Digital Marketing Manager

    Discover the Fundamentals with Our Comprehensive Course!


    In-depth training with hands-on application


    One-on-one mentorship with industry experts


    Real-world projects for practical learning


    Theory classes are followed by practical sessions conducted in labs


    Comprehensive, in-depth, and targeted training will be the key towards achieving unsurpassed success. With a unique vision for our students and extensive experience in the professional arena, we at Felix ITs have come up with a comprehensive and interesting syllabus for students.
    • Marketing Strategy Foundations

      You will start off with the programs that outline the basics and core topics of Digital Marketing. These courses are designed to give you a holistic perspective and learning experience of the marketing concepts such as understanding your audience and studying customer behavior, identifying and creating digital strategies, brand positioning, mobile marketing, and analyzing web analytics.

    • Understanding Your Customers

      Defining customer personas and analyzing their customer journey can help create customer-centric marketing collateral and ensure successful customer engagement.

    Features of the course

    4 months curriculum

    Get a robust 4-month curriculum that covers all the essentials of the course

    Unlimited Mentoring

    Get mentoring from industry experts to guide you every step of the way

    Build Your Portfolio

    Build an impressive portfolio of real-world projects to showcase your skills and stand out from the competition

    Placement Support

    Get dedicated placement support to help you land a job and kickstart your career

    A student’s journey

    Shape Your Career with Our Comprehensive Journey

    Introduction to SEO

    Students are introduced to the concepts of SEO and marketing, including understanding the importance of SEO.

    Keyword research and analysis

    This stage focuses on learning how to conduct keyword research and analysis.

    On-page optimization

    Students learn how to optimize their website's on-page elements, including title tags, meta descriptions.

    Off-page optimization

    Students learn how to build backlinks to their website, including understanding what backlinks are and how to acquire them.

    Analytics and tracking

    Students learn how to measure and track their SEO and marketing efforts, including using tools like Google Analytics

    Project Completion

    In this final stage, the student is given the opportunity to apply their knowledge and skills.

    Student Work

    Our student work showcases the real-world application of the skills and techniques you will learn in our course. Get inspired and see what you can achieve with our program

    Our recent placements

    Our placement and success stories showcase the achievements of our students and the opportunities that are available

    Ria Deshmukh
    Engineer (Pre Felix)
    UI/UX Designer (Post Felix)
    Working at
    Prashanti Nagdeve
    Event Manager (Pre Felix)
    UI/UX Designer (Post Felix)
    Working at
    Swati Lodha
    Fresher (Pre Felix)
    Full Stack (Post Felix)
    Working at

    We are proud to have trained professionals who have gone to work at some of the biggest names in the industry

    Course Completion Certificate

    Award Yourself for Your Hard Work

    Proudly display your certificate and show the world what you have accomplished with our program.


    If you meet the below criteria, you are eligible to join our comprehensive Digital Marketing course and start your journey to success!"

    • IT PROFESSIONALS If you are a professional and looking to enhance your profile then this course is the right choice as a first step in upscaling your profile.
    • ENTRY LEVEL DEVELOPERS Fresh graduates who are looking to make an entry in IT world this course would be good start to make yourself stand apart from the crowd ,get your fundamentals strong.

    Where to begin your journey?


    Attend our free webinar

    Get an introduction to the world of Digital Marketing and learn how it can benefit your career. Our expert instructors will guide you through the basics.



    Live session with mentor

    Take your learning to the next level with a one-on-one session with a professional Digital Marketing.

    Book session


    Enroll for the course

    Sign up now and get ready to embark on your Digital Marketing journey with confidence and support!"


    New Batch Alert

    Are you ready to start your UI/UX journey? Our next batch of the comprehensive UI/UX course is starting soon. Join a community of like-minded individuals and learn from industry experts.

    01 June

    4:30 pm to 6 pm


    *Limited seats

    Want to know other batch availability?


    Felix-ITs tries and keeps the training with the most in-depth and comprehensive Machine Learning training in Pune that is in line with the industry requirements. With our training, you will learn the Machine Learning skills to help the world of Artificial Intelligence to successfully integrate, communicate, collaborate and automate processes.

    Is there any placement support with Felix-ITs for Machine Learning students? content

    How much does a Machine Learning Course Course cost? content

    Who should learn Machine Learning Course Course?Who should learn Machine Learning Course Course? content

    Are there any certifications for Machine learning or AI courses? content

    Which is the best course for artificial intelligence? content

    Digital Marketing Basics

    1. What is digital marketing?

    Digital marketing is the use of digital channels to promote products, services, and brands. It includes a wide range of strategies, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing. Digital marketing allows businesses to reach a wider audience, track their results, and measure the effectiveness of their campaigns. Studying a digital marketing course can help individuals to build a promising career in this field.

    2. Why is digital marketing important for businesses?

    Digital marketing is crucial for businesses in today's digital age. It allows businesses to reach a wider audience, target specific demographics, and measure campaign results effectively. Digital marketing also provides a platform for building brand awareness, nurturing customer relationships, and driving sales. Businesses that neglect digital marketing risk losing out to competitors and missing out on valuable growth opportunities. Thus, demand for individuals with a digital marketing course is always high.

    3. What are the key components of a digital marketing strategy?

    A successful digital marketing strategy involves a combination of tactics that aim to reach and engage your target audience online. These tactics include search engine optimization (SEO) to improve your website's visibility in search results and content marketing to attract and nurture leads. Along with that social media marketing to build relationships with potential customers and email marketing to stay in touch with your audience. Finally, paid advertising to reach a wider audience. A digital marketing course seamlessly covers all these important subjects.

    4. How can I identify and target my audience in digital marketing?

    To identify and target your audience in digital marketing, consider conducting market research, analyzing your existing customer base, and identifying your competitors. Create buyer personas to better understand their demographics, interests, and pain points. Leverage analytics tools to track website traffic and identify key audience segments. Utilize social media platforms to engage with potential customers and gather valuable insights. Experiment with different advertising channels and messaging to refine your targeting strategy. Go for a digital marketing course to gain a better understanding of your target audience and how to identify them.

    5. What are the most common digital marketing channels and platforms?

    The most common digital marketing channels and platforms include:

    • Search engine optimization (SEO): Optimizing your website to rank higher in search engine results pages (SERPs).
    • Pay-per-click (PPC) advertising: Running paid ads on search engines and other websites.
    • Email marketing: Sending targeted emails to your subscribers.
    • Content marketing: Creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and drive profitable customer action.

    • These channels can be used to reach a wide audience with targeted messaging, and they can be very effective at driving traffic to your website and generating leads and sales.
      A comprehensive digital marketing course covers all these important and common digital marketing channels.

    6. How do I measure the effectiveness and ROI of my digital marketing campaigns?

    To measure the effectiveness and ROI of your digital marketing campaigns, you need to take certain steps. Start by establishing clear goals and objectives, identify relevant metrics, track campaign performance, and analyze results. Use tools like Google Analytics, social media analytics, and dedicated marketing platforms to gather data. Calculate ROI using the formula (Return on Investment)/Investment. Continuously evaluate and optimize your campaigns based on insights gained.

    7. What is search engine optimization (SEO) and how does it impact digital marketing?

    Search engine optimization (SEO) is the process of optimizing a website to rank higher in search engine results pages (SERPs). This can be done by improving the website's content, structure, and backlinks. SEO is an important part of digital marketing because it can help businesses attract more organic traffic to their websites.

    Higher rankings in SERPs can lead to increased brand awareness, leads, and sales. SEO is a complex and ever-changing field, but it is essential for any business that wants to succeed online.

    8. How can I use social media platforms effectively for marketing purposes?

    To effectively leverage social media for marketing, identify your target audience and tailor your content accordingly. Establish clear goals, such as increasing brand awareness or driving conversions, and select platforms aligned with your audience demographics. Create engaging and shareable content that resonates with your audience, and maintain a consistent posting schedule to stay top-of-mind. Utilize social media analytics to track performance and adapt your strategy accordingly.

    9. What is content marketing and how can it benefit my digital marketing efforts?

    Content marketing is a strategic plan for creating and sharing valuable, relevant, and consistent content to attract and keep customers. It helps digital marketing efforts by making your brand more well-known, showing that you are an expert, engaging customers, and increasing website traffic. When done well, content marketing can greatly improve your entire digital marketing strategy.

    10. Are there any legal and ethical considerations in digital marketing?

    Yes, there are several legal and ethical considerations in digital marketing. Some of the most important include:

    • Truthfulness and transparency: All marketing messages should be truthful and not misleading. Marketers should be transparent about their products, services, and pricing.
    • Privacy: Marketers should respect consumer privacy and should not collect or use data without consent.
    • Fair competition: Marketers should not engage in unfair competition, such as using deceptive tactics or making false claims about their competitors.
    • Cultural sensitivity: Marketers should be aware of and respect different cultures. They should avoid using stereotypes or making offensive statements.